Choosing the Right Images
for Your Listing

A picture really is worth a thousand words — especially when it comes to attracting new customers. Strong, high-quality images can grab attention, build credibility, and show off what makes your business worth visiting.

Why Images Matter

Photos:

Visually showcase your product, service, or location

Create emotional appeal and excitement

Help users imagine themselves there

What Types of Images Work Best?

Exterior & signage: Help people recognise your business when they arrive.

Interior: Show your space — is it cosy, vibrant, stylish, or rustic?

Products or services: Food, drinks, activities, accommodation, crafts — let people see what you offer.

People enjoying the experience: Smiling customers or staff can humanise your business and spark connection.

Tips for Great Visuals

Use natural light whenever possible

Keep photos crisp and well-composed

Avoid cluttered or outdated images

Show your business at its best (clean, welcoming, full of life)

Final Tips

Technical Guidelines

Use the right formats and sizing to keep your images looking sharp and professional.

Use JPEG or PNG files for best compatibility

Aim for a minimum of 1200px wide to ensure clarity across devices

Horizontal images often display better and create a more balanced layout

Avoid blurry, pixelated, or heavily compressed images

Well-sized, high-quality visuals help your listing feel polished and trustworthy.

Don’t Forget

Keep your images fresh and relevant to reflect what visitors can expect right now.

Update your images with the seasons (summer, autumn, winter, spring)

Add new photos when you introduce products, menu items, or experiences

Showcase special events, promotions, or behind-the-scenes moments

Fresh content signals that your business is active and worth checking out.

Make It Count

Think of your images as part of your story — not just decoration.

Choose images that highlight your best features and atmosphere

Show real moments — people enjoying your space, products, or experiences

Keep your visual style consistent so your listing feels cohesive

Great imagery doesn’t just look good — it helps people picture themselves there.

Let Your Business Shine

Great imagery brings your listing to life — it sets the tone, tells your story, and gives visitors a reason to stop and take notice. Investing a little time in choosing the right photos can make a big difference in how your business is perceived online.

Whether you’re showcasing your space, your products, or the smiling faces behind the scenes, let your visuals reflect the best of what you offer.

Your Getting Started Essentials

Simple steps and practical guidance to help you get set up and start strong.

Understanding How Let's Go Victoria Works
Understanding How Let’s Go Victoria Works
It’s more than just a listing — here’s how Let’s Go Victoria works and how to use it to your advantage.
First Steps
Your First Steps on Let’s Go Victoria: A Quick Start Guide
Getting started doesn’t need to be complicated — here’s how to set up your listing and start getting seen.
How to Create & Optimise Your Business Listing
How to Create & Optimise Your Business Listing
A step-by-step guide to creating and optimising your business listing so it stands out and gets seen on Let’s Go Victoria.
Common Mistakes to Avoid When Promoting Your Business
Common Mistakes to Avoid When Promoting Your Business
It’s easy to miss the mark — here are the common mistakes that could be holding your business back (and how to avoid them).

Not sure what’s next? Keep exploring the Business Hub

Getting Started

Set up your listing the right way

Marketing & Visibility

Get found by the right people

Growth & Strategy

Plan smarter, grow steadily

Insights & Inspiration

Trends, ideas & fresh thinking

Collaboration & Community

Connect, partner, belong

Share Your Best Shot

Got a photo that captures your business perfectly?

Send it through for a chance to be featured on this page and inspire the Let’s Go Victoria community!